There are 9.1 million women reading a women's weekly magazine each week - There's been a 79% increase in the number of titles since 2002 - There are 3 million exclusive weekly readers - The real-life sector reach more AB women than Vogue, Tatler and Harper's Baazar combined - The retail value of weeklies has doubled in the past 10 years standing at £503.5million Weekly magazines reach 16.4 million women in a month and 65% of the population in a year Weekly magazines carry 10 percentage points less advertising per month - Weekly advertisers have a greater share of voice - The classics titles sell nearly 7 million copies each month and reaches 12% of the female population - Celebrity titles are the most efficient media for reaching 18-24 year old women when compared with TV, radio and monthly magazines

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Reveal welcome from Michael

The celebrity phenomenon is one I'm thrilled to be part of. What could be better than being one of the first people to know when there's a big marriage break-up, a jaw-dropping (or should that be wiring?) weight-loss story, or another celebrity ‘flashing' at the paps!

Joking aside, its genuinely fascinating to be part of the current zeitgeist, and the Reveal team love nothing more than keeping Revealers in the know, whether its extraordinary real-life stories, the latest must have fashion items or the newest pics of a collapsing celebrity nose...

We're never bitchy for the sake of it, but equally we're not scared to make fun of the bizarre world that is celebrity. And if you book loads of ads in Reveal, I'll tell you all the secrets my lawyers won't let me print.

Love Michael 

michael.butcher@natmags.co.uk

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